Archive | ESP Hints and Tips RSS feed for this section

Avoiding the Accidental Spam Trap

A Few Tips on Making the Content of Your Emails ISP-Friendly As you probably know, ESP has a strict no-spam policy. We pre-screen all of our users to ensure that our system isn’t being used by mass mailers sending loads of unexpected email to unsuspecting recipients. You’ve probably noticed that we even require you to [...]

Read more

Tracking Your ESP Email Results

Why Statistics Matter Once you click send or schedule your organization’s latest message or email newsletter, does the interaction with your customers stop there? Hopefully you answered “no.” As we all know, success in relationships?between, say, a music group and its fans or perhaps a business and its customers?is built in part on two way [...]

Read more

Sending Surveys With ESP

Take Advantage of this Useful and Fun Feature Did you know that ESP isn’t just an email solution? In fact, we’ll soon have new features allowing you to send messages to your recipients to social networking applications like Facebook and Twitter along with email. Apart from its main message functionality, ESP also features a useful, [...]

Read more

Enhance Your ESP Emails

Tips on Personalizing and Enhancing Your Messages Reaching out to your email recipients, subscribers and customers is the first step in developing and maintaining your organization’s relationship with them. But sometimes a basic message isn’t enough to attract their attention or gain their interest. ESP has some useful tools that can help you enhance and [...]

Read more

Understanding ESP MarketShare

The Details Behind ESP’s Exclusive Cost-Reduction System When you create a new message in ESP, you have the option activating MarketShare, our unique ad placement system that can help you reduce your mailing costs. It sounds simple (it is), but you may want to know a little more about MarketShare before deciding to utilize it [...]

Read more

Managing Your ESP Recipients

Tips on Adding Contacts and Reaching Your Audience Your email recipients are the reason ESP is here for you. Without them, you wouldn’t need to send messages to pass along important news and updates regarding your organization, sales announcements or solicit opinions with our handy surveys. Here are some handy tips on adding and organizing [...]

Read more